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108 questions to crack the mask and spark connection

A friend tells a story of how when her son first went to childcare. He wasn't interested in playing with the other kids. No matter how much the carer would try to cajole him into joining the group, he'd decline. He wasn't crying or whinging. He seemed content enough,  just not 'socialising'. After a few weeks his Mum addressed this, asking why. There was no rational or logical response 'I'm shy.' 'There's not my people.' 'They play silly childish games.' 'I'd rather be...

Do you know your biggest brand blindspots?

Peacocks eat thorns and plants that other animals reject, then through digesting them, peacocks transform these poisons into the extraordinary beauty that is their vibrant plumage. When I work with clients they want to stand out. They want to differentiate themselves from others offering similar services or products. They always think their expertise is about what they are qualified to do, what they are trained to do. They feel this is their badge of honour. It is what helped them...

So, what is branding?

Is it a logo, is it a colour, is it a rumour, is it a plane? The word branding is loosely thrown into conversation like people speak with false familiarity about having 'done' France by touristing through Paris for 24 hours. Paris, delightfully is much more than can be fitted into a passing glance, just like a brand is more than its first impression. But if your wallet got stolen in Paris or some beautiful stranger gave you a rose, you would have a different perception...

There’s money in dirt – cracking your mask

The rickshaw stalled in the crowded street. And from nowhere the little girl was right beside me, hand out, waiting, smiling. This is an every time and everyday occurrence in India; and as a tourist you are a beacon in a sea of colour. It’s smart, you are the most likely to give and you are more likely to give more than the locals. This little girl covered in street dirt and torn clothes is not doing what I ask...

Rock your rhythms

[caption id="attachment_14184" align="alignleft" width="1240"] @unsplash @ameenfahmy[/caption] [caption id="attachment_14184" align="alignleft" width="300"] @unsplash @ameenfahmi[/caption] [caption id="attachment_14184" align="alignleft" width="1240"] @unsplash @ameenfahmi[/caption]           We are all different, each with our unique rhythms. I know some unreasonable people who rise cheerily before sunrise and others are draggin' their a**es out of bed after 8:00. I've friends who perk up as soon as the sun starts setting and others who run out of juice at 8pm.  I used to be the former. I've now closer to the...

#7 equilibrium – a daily practice

Equilibrium The illustrations come from a corporate talk I present on personal branding. I call it the blah of balance. I love children's playgrounds (and no, I'm not one of those), so the see saw is a familiar analogy to show how we love the adrenaline rush of going to extremes but not staying there for too long. Mostly we want to tip 30 degrees either side with the occasional full tilt. People love this talk and the room rings with questions afterwards. It's based on...